We learnt:
- we need to think about what our buyers want- research your target market- do a survey
- we need to think carefully about what our product is and what it is called
- we need to advertise using language that everyone can understand
- decide who your target market is
- make sure your product is original/ unique/ better than your competitors.
- look at your competitors and find out what they have that is better than you.
My product is going to be Wheat Bags.
My Target market is: Grandparents who have sore backs and parents who want to buy ice packs for their kids.
Action Plan:
Step 1: Find out the materials is need.
Step 2: Ask Whaea Meg to buy wheat and collect material.
Step 3: Make a prototype
Step 4: Show my target market my prototype. Ask them; "How much would you pay for this?"Would you buy this?" Do you like the colours and size? Any other feedback.
Step 5: Make more wheat bags.
Step 6: Design my packaging. Make sure I explain what makes my product unique. It is home made, made of recycled material. Natural materials
Step 7: Make a poster advertising my wheat bags and how much they cost. Make sure I include lots of information about the product and use convincing language and adjectives.
